How we use cookies and similar technologies on the Arealytics website, and how you can manage your preferences.
Last updated: June 1, 2026
This Cookie Policy explains how Empirical CRE Pty Ltd trading as Arealytics ("Arealytics", "we", "us", or "our") uses cookies and similar tracking technologies when you visit www.arealytics.com.au (the "Site"). It should be read alongside our Privacy Policy.
We are committed to transparency about how we collect and use data. This policy complies with the EU General Data Protection Regulation (GDPR), the UK GDPR, and the Australian Privacy Act 1988 (Cth).
Cookies are small text files placed on your device (computer, tablet, or mobile) when you visit a website. They are widely used to make websites work efficiently, remember your preferences, and provide information to website owners.
Cookies may be:
We use cookies for the following purposes:
The following table details the specific cookies currently in use on this Site:
| Cookie Name | Provider | Category | Purpose | Duration |
|---|---|---|---|---|
_ga |
Google Analytics | Analytics | Registers a unique ID used to generate statistical data on how you use the Site. | 2 years |
_ga_GYJSBDJH0D |
Google Analytics | Analytics | Used by Google Analytics 4 to persist session state. | 2 years |
_gid |
Google Analytics | Analytics | Registers a unique ID used to generate statistical data on how you use the Site. | 24 hours |
_gat |
Google Analytics | Analytics | Used to throttle request rate to Google Analytics. | 1 minute |
This list is updated as our use of cookies changes. We recommend checking this page periodically for updates.
Some cookies on our Site are set by third parties. We do not control these third parties' use of cookies. Please refer to their respective privacy policies for more information:
If you are located in the European Economic Area (EEA), United Kingdom, or another jurisdiction with equivalent privacy laws, you have the following rights in relation to cookies:
The legal basis for our use of strictly necessary cookies is our legitimate interest in operating the Site. For all other cookies, our legal basis is your consent under Article 6(1)(a) of the GDPR.
You can control and manage cookies in several ways:
Most browsers allow you to refuse or delete cookies. Instructions for common browsers:
Please note that blocking all cookies may affect your ability to use some features of our Site.
To opt out of Google Analytics tracking across all websites, you can install the Google Analytics Opt-out Browser Add-on.
Some browsers include a "Do Not Track" feature. Our Site does not currently respond to Do Not Track signals, however you can use the browser settings above to limit cookie use.
Our Site is operated from Australia and is intended primarily for Australian commercial real estate professionals. However, we recognise that visitors may access the Site from the EEA, the United Kingdom, and other jurisdictions with data protection laws.
Where required by applicable law (including GDPR), we will seek your consent before placing non-essential cookies on your device. Analytics data collected via Google Analytics may be transferred to and processed in the United States. Google's data processing terms apply, and Google is certified under the EU-US Data Privacy Framework.
We may update this Cookie Policy from time to time to reflect changes in technology, legislation, or our data practices. When we make material changes, we will update the "Last updated" date at the top of this page. We encourage you to review this policy periodically.
If you have any questions about our use of cookies or this Cookie Policy, please contact us:
For privacy-related enquiries, you may also contact the Office of the Australian Information Commissioner (OAIC) or, for EEA residents, your local data protection authority.